Winter Garden, FL
Robert J. Smith, MFA, a business consultant and author with more than five decades of professional experience, has announced the release of his new book, INFLUENCE IN ACTION™ for CEOs. The publication is aimed at senior executives and business leaders seeking practical frameworks for leadership development, market differentiation, and organizational growth.
The book draws on Smith’s career working with organizations across multiple industries and geographies. It presents structured approaches designed to help executives address competitive pressures, clarify positioning, and implement leadership strategies aligned with long-term business objectives.
INFLUENCE IN ACTION™ for CEOs includes a foreword by Ron Wallace, retired President of UPS International, and features contributed insights from a group of business leaders and professionals, including Amber R. Carlson, Paul J. Simino, Joseph Iturria, Loreta Tarozaite, Jennifer Sheets, Tali Arviv, M.D., Wayne Tupuola, Carol Ann Langford, Douglas S. King, Cristopher Craig, and Alex Hernandez. Their perspectives provide applied examples of leadership decision-making and strategic execution.
Rather than focusing on theory alone, the book emphasizes real-world application. It outlines practical methods related to customer acquisition, market positioning, and operational focus, highlighting how leaders can develop differentiated approaches within competitive environments.
INFLUENCE IN ACTION™ for CEOs book trailer:
“Successful businesses are built on strategies that function in real-world conditions,” Smith said. “This book is intended as a practical guide for executives seeking to translate strategy into measurable outcomes.”
Key Topics Covered in the Book Include:
Readers of INFLUENCE IN ACTION™ for CEOs will discover:
- Applied leadership and decision-making frameworks
- Approaches to market differentiation and competitive positioning
- Ethical strategy implementation in business growth
- Resource management and organizational focus
INFLUENCE IN ACTION™ for CEOs is available through Amazon and directly via InfluenceInActionBooks.com.
About Robert J. Smith, MFA
Robert J. Smith, MFA, is a public speaker, author, and business strategist who has advised organizations on leadership development, performance improvement, and strategic growth. His work focuses on translating complex business challenges into actionable frameworks for executive leadership. Additional information is available at SmithProfits.com.
About the INFLUENCE IN ACTION™ Series
The INFLUENCE IN ACTION™ series explores leadership, customer engagement, and business development strategies through practical insights and professional case perspectives contributed by experienced executives.
