NEW YORK, NY – January 17, 2026 — Magic Eraser, an AI-based image editing platform, released an informational update outlining how real estate professionals are using digital decluttering techniques to support listing presentation and reduce time spent on manual photo preparation.
According to the company, property images remain one of the primary factors influencing buyer engagement in online home searches, particularly as mobile browsing continues to shape real estate discovery. Magic Eraser said the update was developed in response to increased interest from agents, property managers, and marketing teams seeking faster ways to remove temporary visual distractions from listing photos.
The guidance describes common listing photo issues that can affect presentation, including countertop clutter, visible cables, personal items, curbside bins, and parked vehicles in exterior shots. Magic Eraser noted that these elements are often unintentional but can affect visual consistency across a listing, especially in occupied or tenant-managed properties.
“Listing timelines often leave limited room for re-shoots or manual editing,” said a Magic Eraser spokesperson. “This update is intended to outline how digital decluttering is being used as a workflow step to help agents prepare images more efficiently while maintaining accuracy and transparency.”
Magic Eraser’s update explains that digital decluttering typically focuses on removing non-permanent items that are expected to change prior to occupancy. The company stated that AI-assisted editing tools can support faster image preparation compared to traditional workflows, which may require in-person staging or manual retouching.
The guidance also addresses exterior presentation, noting that street-level factors such as signage, bins, and overhead utility lines can appear in images depending on timing and location. Magic Eraser said some listing teams use AI removal tools to improve photo clarity while keeping property features visible and representative.
In addition, Magic Eraser emphasized that its guidance encourages responsible use aligned with real estate disclosure standards. The company noted that digital edits should not be used to remove permanent property defects or materially alter structural conditions in listing imagery. Examples cited in the update include foundation damage, visible mold, structural cracks, or neighboring infrastructure that may affect property value.
Magic Eraser stated that digital decluttering is often used as a speed-to-market practice, allowing listing teams to capture images, address visible distractions, and publish photos within the same day. The company noted that this approach can support marketing teams working under tight listing schedules, particularly during peak selling seasons.
The informational update also highlights broader industry interest in AI-supported real estate content workflows, including faster photo preparation and more standardized listing presentation across multiple properties. Magic Eraser said it plans to continue publishing educational materials related to responsible AI image editor practices for property marketing.
Additional information about Magic Eraser and its digital decluttering guidance is available on the company’s website.
About Magic Eraser
Magic Eraser is an AI-based image editing platform that helps users remove visual distractions from photos through browser-based tools. The platform supports workflow use cases across real estate, e-commerce, and digital content production, with a focus on efficient editing and responsible image presentation.
Media Contact
Magic Eraser
Email: press@magiceraser.org
Website: https://magiceraser.org
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