Austin’s Evolving CBD Market: Minor Cannabinoids, Raw Extraction & Science-Driven Formulations

Local Brands Leading Austin’s Science-Focused CBD Movement

As Austin’s wellness community continues to expand, local CBD brands are encountering a more educated and ingredient-savvy consumer base. Today’s buyers often look beyond traditional cannabidiol to explore lesser-known compounds such as CBG and acidic cannabinoids like CBDA, which researchers have begun to examine for their unique properties and potential advantages in raw or minimally processed form.

This shift toward science-backed products has created new opportunities for small, research-focused companies emphasizing traceability, low-temperature extraction, and careful sourcing. One such business, True Hemp Science, was recently named among Austin Fit Magazine’s Best of 2025 in the Best CBD / Best CBD in Austin category — an acknowledgement reflecting broader consumer interest in artisanal, lab-transparent formulations.

While Texans increasingly integrate hemp wellness into their daily routines, industry specialists note a growing appreciation for extraction methods sometimes described as “raw” or cold processed extractions, prioritizing preservation of the plant’s natural components rather than high-heat distillate refinement. Such techniques resonate with customers looking for products closer to the plant’s original biochemical profile found in nature.

Whether this attention on minor cannabinoids becomes the norm or remains a niche interest, Austin’s CBD scene shows no signs of slowing. With new consumer knowledge and better-informed choices, local brands committed to education and quality stand to help shape the next chapter of the hemp wellness movement.

Disclaimer: All products mention herein are compliant with the 2018 Farm Bill, and are derived from hemp.

Media Contact
Company Name: True Hemp Science
Contact Person: Michelle Amriel
Email: Send Email
Phone: (512) 265-6162
Address:507 W Mary Str Suite A
City: Austin
State: Texas
Country: United States
Website: https://www.truehempscience.com

Press Release Distributed by ABNewswire.com

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