Category: Partners

  • Measles Now Has a Drug – NV-387 Broad-Spectrum Antiviral Successful in Animal Studies, says NanoViricides

    Measles Now Has a Drug – NV-387 Broad-Spectrum Antiviral Successful in Animal Studies, says NanoViricides

    SHELTON, CT / ACCESS Newswire / July 21, 2025 / NanoViricides, Inc., a publicly traded company (NYSE Amer.: NNVC ) (the “Company”), and a clinical stage, leading global pioneer in the development of broad-spectrum antivirals based on host-mimetic nanomedicine technology that viruses cannot escape, announced that it has achieved significant success in developing a drug against Measles.

    Strong antiviral effectiveness against Measles virus was found for NV-387, the Company’s broad-spectrum drug candidate, in a humanized animal model study.

    “NV-387 is on its way to become the very first drug to treat Measles,” said Anil R. Diwan, PhD, adding, “Measles cases are skyrocketing globally, and the world needs a drug.”

    In a lethal animal model of respiratory infection with Measles virus, NV-387 increased survival of animals to 17 days on average compared to 7.4 days in untreated animals, an increase of 130%. There were no signs of toxicity from the drug NV-387. Additionally, dose-dependent increase in survival was observed.

    NV-387 is a clinical stage broad-spectrum antiviral drug that is designed to act as a decoy of a cell, attacking the virus by presenting to it the very features that the virus requires for binding to the cell, and upon binding, destroying the virus particle so it cannot infect. Over 90-95% of human pathogenic viruses require the sulfated proteoglycan feature that NV-387 presents to the virus.

    The Company has conducted an animal trial to evaluate certain drug candidates in a lethal animal infection model of measles virus. The Company secured specially modified mice that bear the human form of CD150/SLAM protein that the Measles virus requires to enter cells for this study. Measles does not infect mice natively, so humanized mice were required for this study.

    The Company hypothesized that NV-387 could be effective against Measles because NV-387 was previously found to completely cure RSV lung infection in a lethal animal model. Both RSV and Measles virus belong to paramyxoviruses family. Additionally, both viruses are known to use heparan sulfate proteoglycan (HSPG) as the initial attachment point before causing cellular infection. However, the mode of actual infection between these viruses differs drastically. RSV primarily infects lung epithelial cells, whereas Measles virus infects h-CD150 bearing immune system cells. The animal study validated the Company’s hypothesis.

    To prevent outbreaks, Measles vaccination requires at least 95% coverage of population. At least 5% of vaccinated persons can still get the Measles disease if infected. Given that the percentage of population that would not benefit from vaccination continues to increase, due to chronic diseases and immunological deficiencies, and in light of vaccine hesitancy, it is unlikely that the 95% rate can be met globally. In fact, vaccination rates continue to decline especially in the industrialized world. Additionally, vaccine does not help a person who has the disease. Thus, a treatment for measles is of paramount importance.

    ABOUT NANOVIRICIDES

    NanoViricides, Inc. (the “Company”) ( www.nanoviricides.com ) is a publicly traded (NYSE-American, stock symbol NNVC) clinical stage company that is creating special purpose nanomaterials for antiviral therapy. The Company’s novel nanoviricide™ class of drug candidates and the nanoviricide™ technology are based on intellectual property, technology and proprietary know-how of TheraCour Pharma, Inc. The Company has a Memorandum of Understanding with TheraCour for the development of drugs based on these technologies for all antiviral infections. The MoU does not include cancer and similar diseases that may have viral origin but require different kinds of treatments.

    The Company has obtained broad, exclusive, sub-licensable, field licenses to drugs developed in several licensed fields from TheraCour Pharma, Inc. The Company’s business model is based on licensing technology from TheraCour Pharma Inc. for specific application verticals of specific viruses, as established at its foundation in 2005.

    Our lead drug candidate is NV-387, a broad-spectrum antiviral drug that we plan to develop as a treatment of RSV, COVID, Long COVID, Influenza, and other respiratory viral infections, as well as MPOX/Smallpox infections. Our other advanced drug candidate is NV-HHV-1 for the treatment of Shingles. The Company cannot project an exact date for filing an IND for any of its drugs because of dependence on a number of external collaborators and consultants. The Company is currently focused on advancing NV-387 into Phase II human clinical trials.

    The Company is also developing drugs against a number of viral diseases including oral and genital Herpes, viral diseases of the eye including EKC and herpes keratitis, H1N1 swine flu, H5N1 bird flu, seasonal Influenza, HIV, Hepatitis C, Rabies, Dengue fever, and Ebola virus, among others. NanoViricides’ platform technology and programs are based on the TheraCour® nanomedicine technology of TheraCour, which TheraCour licenses from AllExcel. NanoViricides holds a worldwide exclusive perpetual license to this technology for several drugs with specific targeting mechanisms in perpetuity for the treatment of the following human viral diseases: Human Immunodeficiency Virus (HIV/AIDS), Hepatitis B Virus (HBV), Hepatitis C Virus (HCV), Rabies, Herpes Simplex Virus (HSV-1 and HSV-2), Varicella-Zoster Virus (VZV), Influenza and Asian Bird Flu Virus, Dengue viruses, Japanese Encephalitis virus, West Nile Virus, Ebola/Marburg viruses, and certain Coronaviruses. The Company intends to obtain a license for RSV, Poxviruses, and/or Enteroviruses if the initial research is successful. As is customary, the Company must state the risk factor that the path to typical drug development of any pharmaceutical product is extremely lengthy and requires substantial capital. As with any drug development efforts by any company, there can be no assurance at this time that any of the Company’s pharmaceutical candidates would show sufficient effectiveness and safety for human clinical development. Further, there can be no assurance at this time that successful results against coronavirus in our lab will lead to successful clinical trials or a successful pharmaceutical product.

    This press release contains forward-looking statements that reflect the Company’s current expectation regarding future events. Actual events could differ materially and substantially from those projected herein and depend on a number of factors. Certain statements in this release, and other written or oral statements made by NanoViricides, Inc. are “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond the Company’s control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. The Company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. Important factors that could cause actual results to differ materially from the company’s expectations include, but are not limited to, those factors that are disclosed under the heading “Risk Factors” and elsewhere in documents filed by the company from time to time with the United States Securities and Exchange Commission and other regulatory authorities. Although it is not possible to predict or identify all such factors, they may include the following: demonstration and proof of principle in preclinical trials that a nanoviricide is safe and effective; successful development of our product candidates; our ability to seek and obtain regulatory approvals, including with respect to the indications we are seeking; the successful commercialization of our product candidates; and market acceptance of our products.

    The phrases “safety”, “effectiveness” and equivalent phrases as used in this press release refer to research findings including clinical trials as the customary research usage and do not indicate evaluation of safety or effectiveness by the US FDA.

    FDA refers to US Food and Drug Administration. IND application refers to “Investigational New Drug” application. cGMP refers to current Good Manufacturing Practices. CMC refers to “Chemistry, Manufacture, and Controls”. CHMP refers to the Committee for Medicinal Products for Human Use, which is the European Medicines Agency’s (EMA) committee responsible for human medicines. API stands for “Active Pharmaceutical Ingredient”. WHO is the World Health Organization. R&D refers to Research and Development.

    Contact:
    NanoViricides, Inc.
    info@nanoviricides.com

    Public Relations Contact:
    ir@nanoviricides.com

    SOURCE: NanoViricides, Inc.

    View the original press release on ACCESS Newswire

  • 31 Concept Emerges From Stealth Mode, to Unveil Groundbreaking Network Intelligence Platform at Iss Asia 2025

    31 Concept Emerges From Stealth Mode, to Unveil Groundbreaking Network Intelligence Platform at Iss Asia 2025

    Unveiling the Future of Encrypted Traffic Visibility and Sovereign Cyber Intelligence

    DUBAI, AE / ACCESS Newswire / July 21, 2025 / 31 Concept (31C), a technology startup specializing in advanced network intelligence and traffic visibility solutions, today officially announces its emergence from stealth mode. Following a successful $6 million pre-seed funding round in December 2024, the company has grown to a team of 35 world-class professionals and quietly achieved several critical milestones, including the development of its flagship platform designed to enhance digital sovereignty, cyber defense, and national infrastructure visibility.

    31 Concept
    31 Concept
    Next-Gen Network Intelligence

    Over the past several months, 31C has operated in stealth while building a groundbreaking platform that enables real-time inspection and classification of network traffic – even when encrypted. This advanced solution is engineered to help governments, regulators, law enforcement agencies, and large enterprises gain deep visibility into digital communications and infrastructure activity. It combines high-performance packet-level analytics with AI-driven intelligence.

    At the ISS Asia 2025 Conference, taking place the first week of September in Singapore, 31 Concept will publicly debut its platform for the first time in a closed-door session dedicated to government, regulatory, and law enforcement audiences. This presentation will include a live demonstration, showcasing how 31C’s technology provides deep, actionable insights critical for national and digital security.

    “We’ve spent the past year building in silence, and now we’re ready to show the world what we’ve been working on,” said Misha Hanin, CEO of 31 Concept. “Our mission is to enable the guardians of digital infrastructure to reclaim visibility and control-especially in a world dominated by encryption, fragmentation, and geopolitical uncertainty.”

    The $6 million in initial funding (Pre-seed) came from a mature strategic investor who shared the company’s vision and long-term approach to innovation. Since then, 31C has successfully delivered multiple technical and business milestones, validating the platform’s real-world applicability.

    Pioneering Research Through 31C Research Division

    At the core of 31C’s long-term innovation strategy lies its dedicated research division – 31C Research. This division operates at the intersection of science and technology, bringing together a global team of PhDs in quantum cryptography, professors in mathematics, and hands-on experts in cybersecurity, networking, and artificial intelligence.

    Unlike traditional R&D teams, 31C Research isn’t just focused on product development; it is tasked with pushing the boundaries of what’s possible in intelligent traffic analysis, encrypted data interpretation, and quantum-resistant security frameworks. The division is already contributing to advanced studies in post-quantum cryptography, secure communications, and AI-augmented traffic inspection.

    In line with the company’s commitment to give back to the global tech community, 31C Research will also begin open-sourcing selected internal tools and research assets on GitHub, supporting collaboration, transparency, and educational initiatives across the cybersecurity ecosystem.

    “Our research arm reflects our belief that fundamental breakthroughs come when rigorous science meets real-world urgency,” said Boriss Heismann, CTO of 31C. “We’re not just building for now-we’re building for the next era of cybersecurity and digital defense.”

    Contact Information

    Misha Hanin
    CEO
    misha.hanin@31c.io

    .

    SOURCE: 31 Concept

    View the original press release on ACCESS Newswire

  • Central Gawler Mill Refurbishment Estimated at A$26m

    Central Gawler Mill Refurbishment Estimated at A$26m

    Preliminary evaluation confirms low-cost pathway to production

    HIGHLIGHTS

    • Capital cost for full reinstatement of Central Gawler Mill to original design basis (600ktpa fresh ore) estimated at only ~A$26m (±30%); processing cost estimated at only A$44.50/t

    • Significant cost advantages versus building a new mill, or utilising third party toll milling

    • Targeting feasibility by end of 2025 to support initial ‘Stage 1′ operations by end of 2026; early conversations underway for low-dilution credit and working capital financing

    ADELAIDE, AUSTRALIA / ACCESS Newswire / July 20, 2025 / Barton Gold Holdings Limited (ASX:BGD)(FRA:BGD3)(OTCQB:BGDFF) ( Barton or Company ) is pleased to share that preliminary engineering analysis has confirmed that full reinstatement of the Central Gawler Mill ( CGM ) to its original 600ktpa fresh ore configuration is estimated at only A$26m (±30%). Full details are contained in the complete announcement, which can be accessed on the ASX website, the investor section of Barton’s website, or directly by clicking here.

    Figure 1 – 3D schematic indicating CGM component replacement and refurbishment

    Commenting on the refurbishment analysis, Barton Managing Director Alexander Scanlon said:

    “Our Central Gawler Mill offers significant leverage for a low-cost transition to production. A refurbishment cost of only A$26m is a fraction of the cost of building new, and the option to defer material elements of capex if first reprocessing tailings offers further advantages. Existing infrastructure also offers more financing options, and we don’t need to seek third party toll milling services while sacrificing profitability. The building blocks for our regional development strategy are now in place, and we look forward to kicking it off at the Central Gawler Mill.”

    Authorised by the Managing Director of Barton Gold Holdings Limited.

    For further information, please contact:

    Alexander Scanlon
    Managing Director
    a.scanlon@bartongold.com.au
    +61 425 226 649

    Jade Cook
    Company Secretary
    cosec@bartongold.com.au
    +61 8 9322 1587

     

    About Barton Gold
    Barton Gold is an ASX, OTCQB and Frankfurt Stock Exchange listed Australian gold developer targeting future gold production of 150,000ozpa with 1.9Moz Au & 3.1Moz Ag JORC Mineral Resources (73.0Mt @ 0.79 g/t Au), brownfield mines, and 100% ownership of the region’s only gold mill in the renowned Gawler Craton of South Australia.*

    Competent Persons Statement & Previously Reported Information

    The information in this announcement that relates to the historic Exploration Results and Mineral Resources as listed in the table below is based on, and fairly represents, information and supporting documentation prepared by the Competent Person whose name appears in the same row, who is an employee of or independent consultant to the Company and is a Member or Fellow of the Australasian Institute of Mining and Metallurgy ( AusIMM ), Australian Institute of Geoscientists ( AIG ) or a Recognised Professional Organisation (RPO). Each person named in the table below has sufficient experience which is relevant to the style of mineralisation and types of deposits under consideration and to the activity which he has undertaken to quality as a Competent Person as defined in the JORC Code 2012 ( JORC ).

    Activity
    Competent Person
    Membership
    Status
    Tarcoola Mineral Resource (Stockpiles)
    Dr Andrew Fowler (Consultant)
    AusIMM
    Member
    Tarcoola Mineral Resource (Perseverance Mine)
    Mr Ian Taylor (Consultant)
    AusIMM
    Fellow
    Tarcoola Exploration Results (until 15 Nov 2021)
    Mr Colin Skidmore (Consultant)
    AIG
    Member
    Tarcoola Exploration Results (after 15 Nov 2021)
    Mr Marc Twining (Employee)
    AusIMM
    Member
    Tunkillia Exploration Results (until 15 Nov 2021)
    Mr Colin Skidmore (Consultant)
    AIG
    Member
    Tunkillia Exploration Results (after 15 Nov 2021)
    Mr Marc Twining (Employee)
    AusIMM
    Member
    Tunkillia Mineral Resource
    Mr Ian Taylor (Consultant)
    AusIMM
    Fellow
    Challenger Mineral Resource
    Mr Ian Taylor (Consultant)
    AusIMM
    Fellow

    The information relating to historic Exploration Results and Mineral Resources in this announcement is extracted from the Company’s Prospectus dated 14 May 2021 or as otherwise noted in this announcement, available from the Company’s website at www.bartongold.com.au or on the ASX website www.asx.com.au. The Company confirms that it is not aware of any new information or data that materially affects the Exploration Results and Mineral Resource information included in previous announcements and, in the case of estimates of Mineral Resources, that all material assumptions and technical parameters underpinning the estimates, and any production targets and forecast financial information derived from the production targets, continue to apply and have not materially changed. The Company confirms that the form and context in which the applicable Competent Persons’ findings are presented have not been materially modified from the previous announcements.

    Cautionary Statement Regarding Forward-Looking Information

    This document may contain forward-looking statements. Forward-looking statements are often, but not always, identified by the use of words such as “seek”, “anticipate”, “believe”, “plan”, “expect”, “target” and “intend” and statements than an event or result “may”, “will”, “should”, “would”, “could”, or “might” occur or be achieved and other similar expressions. Forward-looking information is subject to business, legal and economic risks and uncertainties and other factors that could cause actual results to differ materially from those contained in forward-looking statements. Such factors include, among other things, risks relating to property interests, the global economic climate, commodity prices, sovereign and legal risks, and environmental risks. Forward-looking statements are based upon estimates and opinions at the date the statements are made. Barton undertakes no obligation to update these forward-looking statements for events or circumstances that occur subsequent to such dates or to update or keep current any of the information contained herein. Any estimates or projections as to events that may occur in the future (including projections of revenue, expense, net income and performance) are based upon the best judgment of Barton from information available as of the date of this document. There is no guarantee that any of these estimates or projections will be achieved. Actual results will vary from the projections and such variations may be material. Nothing contained herein is, or shall be relied upon as, a promise or representation as to the past or future. Any reliance placed by the reader on this document, or on any forward-looking statement contained in or referred to in this document will be solely at the readers own risk, and readers are cautioned not to place undue reliance on forward-looking statements due to the inherent uncertainty thereof.

    * Refer to Barton Prospectus dated 14 May 2021 and ASX announcement dated 30 June 2025. Total Barton JORC (2012) Mineral Resources include 1,031koz Au (39.3Mt @ 0.82 g/t Au) in Indicated category and 834koz Au (33.8Mt @ 0.77 g/t Au) in Inferred category, and 3,070koz Ag (34.5Mt @ 2.80 g/t Ag) in Inferred category as a subset of Tunkillia gold JORC (2012) Mineral Resources.

    SOURCE: Barton Gold Holdings Limited

    View the original press release on ACCESS Newswire

  • Scandal at Coldplay Concert Exposes a Cracking Culture: The Case for Independent HR Leadership

    Scandal at Coldplay Concert Exposes a Cracking Culture: The Case for Independent HR Leadership

    The HR Innovator Group Is Leading the Shift That’s Redefining the Future of HR

    SAN DIEGO, CALIFORNIA / ACCESS Newswire / July 20, 2025 / A viral video from the Coldplay concert at Gillette Stadium has ignited national attention, not just for its shock factor, but for what it reveals about organizational integrity. When Astronomer CEO Andy Byron and Chief People Officer Kristin Cabot were broadcast in a compromising moment on the stadium’s Jumbotron, the real story wasn’t just tabloid fodder. It was a case study in the dangers of blurred lines between HR leadership and executive loyalty.

    The internal investigation now underway is no anomaly, it’s a symptom of a deeper issue in corporate America. What happens when internal HR is too close to the power it’s supposed to hold accountable? And what happens when the Board of Directors is just as compromised, too entangled in executive relationships and underqualified to conduct a proper investigation?

    That’s where The HR Innovator Group (HRIG) steps in.

    As a strategic HR consulting firm pioneering the rise of external, embedded HR leadership, HRIG is at the forefront of a movement reshaping how organizations approach people strategy, culture, and accountability.

    The firm is leading this shift by proving that when HR operates from the outside in, with independence, clarity, and structural authority, organizations and their employees gain not only trust, but traction. In moments when internal HR teams are fractured, under-resourced, or too close to act, HRIG steps in with a triage-informed model and the full force of an experienced HR team ready to stabilize, support, and lead forward. This isn’t just crisis management, it’s a new model of HR leadership, purpose-built for modern organizational complexity.

    “This story isn’t about an affair,” said Stephanie Heathman, Founder and CEO of The HR Innovator Group.

    “It’s about what happens when power goes unchecked, and the people charged with keeping the check are too close to call it out. When the person responsible for safeguarding people and ethics is embedded in the very power structure that violates them, trust implodes. That’s why I believe so deeply in a different model, one where HR is embedded, yes, but not entangled. One where leadership can be advised and supported… but not shielded from consequence.”

    When HR needs HR, The HR Innovator Group steps in, not just to repair, but to lead. While the firm is equipped to triage and stabilize fractured HR functions in moments of crisis, its true value lies in embedding fast and partnering deeply. HRIG’s model is built to bring structure, clarity, and strategy to organizations navigating complexity, confusion, or growth. Whether entering after a cultural rupture or stepping in proactively to support transformation, HRIG becomes an extension of leadership, elevating both people strategy and business results with bold, values-driven guidance.

    “We’ve seen how the fallout from leadership misconduct can paralyze an organization,” added Erin Tisland, Principal HR Consultant at The HR Innovator Group.

    “When employees lose trust in HR, they lose trust in the entire system. That’s why our work focuses on restoring credibility at every level, through objective leadership accountability, clear cultural alignment, and a deep respect for the human impact.”

    But HRIG’s work goes beyond crisis management. The firm is pioneering a new standard in external HR partnership, one that values independence over proximity, and ethical clarity over internal alignment. This model removes bias, strengthens stakeholder trust, and equips organizations to lead with transparency and integrity.

    Stephanie’s viral LinkedIn thought leadership has helped ignite this movement, resonating with thousands. Her posts expose the quiet truths behind outdated HR norms and call for a new model rooted in strategy, transparency, and shared ownership.

    This national moment has cast a harsh light on the limitations of in-house HR and passive board governance. As organizations across industries reassess their internal frameworks, firms like HRIG are proving that real accountability doesn’t come from inside, it comes from the outside in.

    About The HR Innovator Group

    The HR Innovator Group is a culture-first HR consulting firm serving growth-stage companies and mission-driven organizations across the U.S. Through embedded leadership, strategic people alignment, and courageous cultural work, HRIG partners with organizations to build trust, elevate integrity, and redefine what HR can-and should-be in today’s workplace.

    Headquartered in San Diego, CA | Serving clients nationwide
    Learn more at: https://hrinnovatorsgroup.com

    Media Contact:
    Erin Tisland, MSOL, PHR, SHRM-CP
    Principal Consultant, The HR Innovator Group

    Contact Information:
    etisland@hrinnovatorsgroup.com
    (888) 653-6993
    hrinnovatorsgroup.com

    SOURCE: The HR Innovator Group, LLC

    View the original press release on ACCESS Newswire

  • How to Choose The Best Alcohol Rehab Center: A Yuba City Case Study

    How to Choose The Best Alcohol Rehab Center: A Yuba City Case Study

    Yuba City, CA / Syndication Cloud / July 18, 2025 / Addiction Resource Center LLC.

    Key Takeaways

    • Finding the right alcohol rehab center requires evaluating treatment programs, staff credentials, and facility accreditations to ensure quality care
    • The ideal staff-to-patient ratio for effective treatment falls between 1:3 and 1:10, providing personalized attention while maintaining quality care
    • Evidence-based therapies like Cognitive Behavioral Therapy (CBT) and motivational interviewing are essential components of effective alcohol addiction treatment
    • Addiction Resource Center LLC specializes in connecting individuals with rehabilitation facilities that match their specific recovery needs and circumstances
    • When choosing a rehab in Yuba City, considering both your personal recovery requirements and the facility’s treatment approach will significantly impact your success

    What You Need to Know First: Your Personal Recovery Requirements

    Choosing the right alcohol rehab center in Yuba City starts with understanding your own unique needs. Before researching facilities, take some time for honest self-assessment. What’s your history with alcohol? How severe is your dependency? Do you have any co-occurring mental health conditions that need addressing alongside your alcohol use disorder?

    The answers to these questions form the foundation of your recovery journey. Addiction Resource Centers help individuals navigate these initial considerations to find treatment centers that align with their specific situation. Having clarity about your personal circumstances will guide you toward making the most effective choice for your recovery.

    If you require medical detoxification to safely manage withdrawal symptoms, you’ll need a facility that offers this service with proper medical supervision. For those with a dual diagnosis (substance use disorder plus a mental health condition), finding a rehab that specializes in treating both simultaneously is crucial for lasting recovery.

    Your personal preferences matter too. Some people thrive in communal recovery environments, while others need more privacy and individual attention. Consider factors like program duration, location within Yuba City or the surrounding Sutter County area, and whether you need inpatient care or can succeed in an outpatient setting while maintaining some of your daily responsibilities.

    Evaluating Treatment Programs and Approaches in Yuba City

    1. Evidence-based therapies for alcohol addiction

    Effective alcohol rehabilitation centers in Yuba City should offer evidence-based therapies that have been scientifically proven to help people recover from alcohol use disorders. These therapies aren’t just nice-to-have features—they’re essential components of any quality treatment program.

    When evaluating Yuba City rehab options, look for centers that offer these proven therapeutic approaches:

    • Cognitive Behavioral Therapy (CBT) – Helps you identify negative thought patterns that trigger drinking and develop healthier coping mechanisms
    • Motivational Interviewing (MI) – Builds your internal motivation for change while respecting your autonomy in the recovery process
    • Dialectical Behavior Therapy (DBT) – Teaches skills for emotional regulation and distress tolerance to prevent relapse
    • Contingency Management – Provides tangible rewards for maintaining sobriety and meeting treatment goals

    When researching Yuba City rehab centers, don’t hesitate to ask specific questions about which therapies they offer and how they’re implemented. Quality facilities will have licensed therapists specifically trained in these modalities rather than relying solely on general counseling approaches.

    2. Available levels of care from detox through outpatient

    The best rehab centers in Yuba City provide a complete continuum of care that addresses your needs at every stage of recovery. Your journey might require different levels of support as you progress.

    A comprehensive alcohol rehab center typically offers several levels of treatment, including:

    • Medical Detoxification: For those requiring supervised withdrawal management, with medical staff to monitor and treat symptoms 24/7
    • Inpatient/Residential Treatment: Intensive, structured programs where you live at the facility, typically lasting 30-90 days
    • Partial Hospitalization Programs (PHPs): A step down from inpatient, offering treatment 5-7 days per week for several hours each day while you live at home
    • Intensive Outpatient Programs (IOPs): Less intensive than PHPs, usually involving 3-4 sessions per week for 2-4 hours each
    • Standard Outpatient: The least intensive level, with 1-2 weekly sessions to maintain recovery progress

    When assessing Yuba City rehab options, determine if they offer all these levels of care or have established relationships with other providers to ensure a smooth transition between levels as your recovery progresses. The ability to ‘step down’ gradually from more intensive to less intensive care significantly improves long-term sobriety outcomes.

    3. Specialized programs for your unique circumstances

    No two individuals struggling with alcohol addiction are exactly alike. Your recovery journey is personal, and the best rehab centers in Yuba City recognize this by offering specialized programs tailored to specific populations and needs.

    If you’re a professional concerned about confidentiality and maintaining your career, look for programs specifically designed for executives and professionals. These programs often include amenities like private rooms and work-friendly schedules that allow you to maintain some professional responsibilities during treatment.

    Veterans face unique challenges in recovery, often dealing with PTSD alongside substance use disorders. Several Yuba City area rehabs offer veteran-specific programs that understand these complexities and provide trauma-informed care that addresses both conditions simultaneously.

    Other specialized programs to consider depending on your situation include:

    • Gender-specific treatment (men-only or women-only programs)
    • LGBTQ+-affirming care
    • Faith-based recovery approaches
    • Programs for young adults
    • Treatment for older adults

    When researching facilities, ask if they have experience treating people with your specific background and needs. Their ability to provide targeted care that addresses your unique circumstances will significantly impact your recovery success.

    Staff Credentials and Facility Accreditation: Quality Indicators That Matter

    1. Essential accreditations to verify (CARF, Joint Commission)

    When trusting a rehab center with your recovery, you need assurance that the facility meets established standards for quality care. Accreditation from recognized organizations provides this verification and should be a non-negotiable factor in your decision-making process.

    The two most important accreditations to look for are:

    • The Joint Commission (formerly JCAHO): This independent, non-profit organization evaluates healthcare facilities based on stringent quality and safety standards. Joint Commission accreditation indicates a facility has undergone rigorous review and meets nationally recognized standards for treatment.
    • Commission on Accreditation of Rehabilitation Facilities (CARF): CARF accreditation specifically focuses on rehabilitation services. Facilities with this designation have demonstrated a commitment to improving outcomes and adhering to best practices in addiction treatment.

    These accreditations aren’t just bureaucratic paperwork—they’re meaningful indicators that a facility is committed to providing evidence-based, ethical treatment. In Yuba City, always verify that any rehab center you’re considering holds at least one of these accreditations, which you can usually find displayed on their website or by asking directly.

    2. Optimal staff-to-patient ratios for effective treatment

    The number of patients each staff member is responsible for directly impacts the quality of care you’ll receive during treatment. Lower ratios mean more individualized attention, which translates to better outcomes.

    For residential treatment programs, the optimal staff-to-patient ratio typically falls between 1:3 and 1:10, meaning each staff member is responsible for between three and ten patients. Ratios higher than this may indicate that the facility is understaffed, potentially compromising the quality and personalization of care.

    When inquiring about staff-to-patient ratios at Yuba City rehab centers, be specific in your questions:

    • What is the ratio during day shifts versus night shifts?
    • What is the ratio of clinical staff (therapists, counselors) to patients?
    • Are medical professionals (doctors, nurses) on-site 24/7 or on-call?

    The answers to these questions will give you insight into the level of personalized care and supervision you can expect during your stay.

    3. Professional qualifications to look for in clinical staff

    The credentials and experience of the treatment team will significantly impact the quality of care you receive. When researching alcohol rehab centers in Yuba City, inquire about the qualifications of their clinical staff.

    Key credentials to look for include:

    • Licensed Clinical Psychologists (Ph.D. or Psy.D.): Specialized in diagnosing and treating mental health conditions that often co-occur with addiction
    • Psychiatrists (MD): Medical doctors who can prescribe and manage medications
    • Licensed Clinical Social Workers (LCSW): Trained in providing therapy and connecting patients with community resources
    • Certified Addiction Specialists (CAS) or Certified Alcohol and Drug Counselors (CADC): Professionals specifically trained in addiction treatment
    • Registered Nurses (RN) with addictions certification: Critical for monitoring health during detox and recovery

    Beyond credentials, ask about the staff’s experience specifically with alcohol addiction treatment. How long have they been working in the field? What specialized training have they completed in evidence-based addiction therapies?

    A multidisciplinary team composed of professionals with various complementary specialties typically provides the most comprehensive care. This approach ensures all aspects of your recovery—physical, psychological, and social—are addressed by qualified experts.

    Financial Considerations Without Compromising Quality

    1. Insurance coverage and verification process

    Let’s face it—rehab isn’t cheap, but cost shouldn’t stand between you and the treatment you need. Understanding your insurance coverage and payment options is crucial for making informed decisions about your care in Yuba City.

    Most quality rehab centers in Yuba City accept various insurance plans, including private insurance, Medicare, and California’s Medi-Cal program. The Mental Health Parity and Addiction Equity Act requires that insurance plans offering mental health coverage must provide the same level of benefits for substance use disorder treatment.

    Before committing to a facility, ask them to conduct a thorough insurance verification process. This should include:

    • Confirming your insurance coverage for different levels of care (detox, inpatient, outpatient)
    • Determining any out-of-pocket costs, including deductibles and copays
    • Checking if the facility is in-network or out-of-network with your insurance provider
    • Verifying the number of treatment days covered by your plan
    • Understanding what happens if you need to extend your stay beyond what’s initially approved

    A reputable rehab center will have staff dedicated to insurance verification who can explain your benefits clearly and help you navigate the sometimes confusing world of insurance coverage for addiction treatment.

    2. Payment options and financial assistance programs

    What if your insurance doesn’t cover all costs or you don’t have insurance? Quality rehab centers in Yuba City recognize that financial constraints shouldn’t prevent anyone from accessing life-saving treatment and typically offer multiple payment options.

    Many facilities provide:

    • Sliding scale fees based on your income and ability to pay
    • Payment plans that allow you to spread costs over time
    • Scholarships or grants for those who qualify
    • Financing options through healthcare lending programs

    Some rehab centers also work with state-funded programs specific to California that can help cover treatment costs for eligible individuals. Yuba City residents may also qualify for county-specific assistance programs that help fund addiction treatment services.

    3. Understanding the full cost of treatment and recovery

    When evaluating the cost of alcohol rehab in Yuba City, consider the full financial picture—not just the initial program cost. Recovery extends beyond formal treatment, and planning for the complete financial impact will help you avoid surprises later.

    Ask potential rehab centers about:

    • Whether aftercare programs are included in the initial treatment cost
    • The cost of medications that may be part of your treatment plan
    • Expenses related to continued therapy or counseling after completing the program
    • Costs associated with sober living homes if that’s part of your recovery plan

    While cost is undoubtedly an important factor, remember that the most expensive facility isn’t necessarily the best, nor is the least expensive option likely to be the most comprehensive. Focus on finding a rehab center that offers the specific services you need at a price point that’s manageable for your situation.

    After Treatment: Building Your Sustained Recovery Plan

    1. Comprehensive aftercare services and continuing support

    The journey to lasting sobriety doesn’t end when you complete a formal treatment program. In fact, the transition back to everyday life can be one of the most challenging phases of recovery. That’s why comprehensive aftercare services are essential components of effective rehab programs in Yuba City.

    Quality aftercare plans are individualized and may include:

    • Regular outpatient therapy sessions to continue addressing underlying issues
    • Support group meetings, such as Alcoholics Anonymous or SMART Recovery
    • Ongoing medication management if applicable
    • Check-in calls from treatment staff
    • Alumni programs that provide continued connection to the recovery community
    • Relapse prevention education and skill-building

    Before choosing a rehab center, ask detailed questions about their aftercare planning process. When do they begin developing this plan? How personalized is it to your specific needs and challenges? What specific support services do they offer after you complete the formal treatment program?

    2. Local recovery resources specific to Yuba City

    One advantage of choosing a rehab center in Yuba City is gaining familiarity with local recovery resources that you can utilize long-term. Connecting with the local recovery community creates a support network that understands the specific challenges and opportunities in your area.

    Yuba City and the surrounding Sutter County area offer various recovery resources, including:

    • Multiple Alcoholics Anonymous groups that meet throughout the week at locations like the Cornerstone Church and the Yuba City Community Center
    • Sutter-Yuba Behavioral Health services that provide ongoing support for dual diagnosis
    • The Pathways program that offers peer support and recovery coaching
    • Sober living homes in the Yuba-Sutter area that provide structured, substance-free housing
    • Al-Anon and Nar-Anon family groups for loved ones affected by addiction

    Quality rehab centers in Yuba City should be well-connected with these local resources and able to facilitate introductions as part of your aftercare planning. They should help you build relationships with these community supports before you complete their program, creating a seamless transition to ongoing recovery support.

    3. Family involvement and healing opportunities

    Alcohol addiction affects not just the individual but the entire family system. Healing these relationships is often critical to sustained recovery. The best rehab centers in Yuba City recognize this and include family programming as part of their treatment approach.

    Effective family involvement might include:

    • Educational sessions about addiction as a disease
    • Family therapy sessions to address relationship dynamics
    • Communication skills training
    • Support groups specifically for family members

    When evaluating rehab centers, ask about the extent of their family programming and how they involve loved ones in the recovery process. Family involvement not only supports your recovery but also helps your loved ones heal from the impacts of addiction, creating a healthier family system that can sustain long-term sobriety.

    Making Your Decision: Questions to Ask During Your Facility Tour

    With your research on treatment approaches, staff qualifications, and aftercare planning complete, touring potential facilities is your next step. During these visits, asking thoughtful questions can provide insights that marketing materials simply can’t capture.

    Consider asking:

    • Can you walk me through a typical day in your program?
    • What makes your approach to alcohol addiction treatment unique?
    • How do you measure success and track outcomes?
    • What percentage of your clients complete the full recommended treatment program?
    • How do you handle situations where someone is struggling or wants to leave treatment early?
    • What is your policy on using technology (phones, computers) during treatment?

    Pay attention not just to the answers but to how staff interact with you and current clients. Do they seem genuinely compassionate and engaged? Are current clients actively participating in programming? Does the facility feel like a place where healing can happen?

    Trust your instincts during these tours. The best rehab center for you is one where you feel comfortable, respected, and confident in the care you’ll receive. It’s where you can envision yourself not just getting sober but beginning the journey of rebuilding a fulfilling life without alcohol.

    Finding the right alcohol rehab center in Yuba City is a deeply personal decision that requires careful consideration of multiple factors. By thoroughly evaluating treatment approaches, staff qualifications, facility accreditations, financial options, and aftercare planning, you can identify the program that best meets your unique needs and offers the strongest foundation for lasting recovery.

    Addiction Resource Center LLC.

    1002 Live Oak Blvd.
    Suite A
    Yuba City
    CA
    95991
    United States

  • How to Find the Perfect Electric Guitar Online: Beginner vs. Pro Tips

    How to Find the Perfect Electric Guitar Online: Beginner vs. Pro Tips

    Hicksville, New York / Syndication Cloud / July 18, 2025 / Sam Ash

    Key Takeaways

    • Finding the right electric guitar online requires different approaches depending on your skill level, with beginners needing more guidance than professionals.
    • Specialized music retailers like Sam Ash offer expert guidance and quality assurance that general marketplaces simply can’t match.
    • Reputable beginner-friendly brands include Squier, Yamaha, Ibanez, and Epiphone, which provide reliable quality at various price points.
    • Identifying red flags in listings helps you avoid purchasing problematic instruments.
    • Post-purchase support like setup services and return policies will significantly impact your long-term satisfaction with an online guitar purchase.

    Why Online Guitar Shopping Is Different for Beginners vs. Professionals

    The vast world of online guitar shopping can be either exciting or overwhelming, depending on your experience level. For beginners, this process requires more guidance and safeguards against common pitfalls that experienced players easily avoid.

    New players need clear information about what makes a good starter instrument and assurance they’re not overpaying for features they don’t yet need. For example, online retailer Sam Ash offers specifically curated selections that help beginners find instruments matching their budget and musical aspirations without the technical overwhelm that often comes with guitar shopping.

    Professionals approach online guitar shopping with different priorities. They typically know exactly what specifications they need – from tonewood preferences to pickup configurations and neck profiles. Their online experience focuses more on finding rare models, specialty instruments, or the best possible deal on gear they’ve already researched extensively.

    The skill gap also affects how much post-purchase support you’ll require. Beginners often need setup assistance or guidance on accessory selection, while experienced players can handle these aspects themselves. This fundamental distinction shapes which online retailers will best serve your needs at different stages of your musical journey.

    Identifying Quality Electric Guitars Online

    How to spot reputable brands (Squier, Yamaha, Ibanez, Epiphone)

    The first defense against disappointing purchases is sticking with established brands. Manufacturers like Squier, Yamaha, Ibanez, and Epiphone have built reputations by consistently delivering reliable instruments across various price points. These companies maintain quality standards even in their budget lines because they have brand legacies to protect.

    When browsing online listings, always verify the exact model names and check for authenticity indicators. Counterfeit guitars have become increasingly sophisticated in recent years, which is why purchasing from authorized dealers is crucial. Established music retailers typically only carry genuine instruments from recognized brands, eliminating this concern entirely.

    Price-to-quality ratio indicators

    Price alone doesn’t determine quality, but there are some helpful benchmarks to guide your search. For electric guitars, the pricing typically breaks down as follows:

    • Under $200: Basic beginner instruments with simpler components
    • $300-500: Significant quality improvements in playability and sound
    • $500-1000: Introduction of professional features and better components
    • $1000+: Professional-grade instruments with premium materials

    When evaluating online listings, compare similar models across different retailers to establish fair market value. Quality indicators to look for in product descriptions include solid wood construction (versus laminate), name-brand electronics, smooth fret ends, and precise information about materials used. Detailed product photos showing these elements help confirm quality when you can’t physically inspect the instrument.

    Red flags to avoid when browsing listings

    Protect yourself from disappointment by watching for these warning signs:

    • Vague descriptions lacking specific model information
    • Limited or poor-quality product images
    • Missing details about materials or electronics
    • Prices dramatically lower than identical models elsewhere
    • Negative reviews mentioning inconsistent quality
    • Retailers who can’t answer basic questions about the instrument

    These red flags are especially important for beginners to recognize, as you might not yet know exactly which technical aspects to evaluate when making your purchase.

    Specialized Online Music Retailers vs. General Marketplaces

    Benefits of dedicated guitar stores

    Dedicated music retailers bring several advantages to the online guitar shopping experience that general marketplaces simply can’t match. These specialized stores typically offer thorough quality control with proper instrument inspection before shipping, staff with genuine musical knowledge, and detailed product descriptions written by actual musicians.

    Most importantly, they understand that guitars aren’t just products – they’re tools for creative expression that require proper handling and expertise. This translates to better pre-sale support for making informed decisions and post-sale assistance if you encounter any issues with your new instrument.

    When Amazon/eBay might be appropriate

    General marketplaces like Amazon, Walmart, and eBay can sometimes be suitable options in specific situations:

    • When purchasing standardized accessories like strings and cables
    • If you’re an experienced player who knows exactly what to look for
    • When buying from an established music store that also sells through these platforms
    • For finding discontinued or specialty models no longer available elsewhere
    • When extreme budget constraints are your primary concern

    These platforms often offer competitive pricing and convenient shipping, but the trade-off comes in reduced quality assurance and expert guidance – factors that matter significantly for beginners.

    Expert guidance in virtual environments

    One misconception about online shopping is that you lose all personal guidance. Today’s specialized music retailers have developed various ways to provide expert assistance virtually through live chat with experienced guitarists, detailed buying guides organized by skill level, and video demonstrations of instruments.

    Many also offer virtual consultations where staff can recommend instruments based on your specific needs and playing style. These resources help bridge the knowledge gap, especially for beginners who benefit most from personalized advice when first buying electric guitars.

    Essential Pre-Purchase Considerations

    1. Matching guitars to playing style and music genre

    Different guitar designs excel at different styles of music. While any guitar can technically play any genre, certain features make specific models more suitable for particular styles:

    • Rock and Metal: Guitars with humbucker pickups provide thicker, distortion-friendly tones. Look for models with double-cutaway designs for easier access to higher frets.
    • Blues and Classic Rock: Single-coil pickups deliver the bright, articulate tones associated with these genres. Stratocaster and Telecaster-style guitars are perennial favorites.
    • Jazz: Semi-hollow or hollow-body guitars offer the warm, resonant tones jazz players prefer. Models with humbucker pickups in the neck position are particularly sought after.
    • Country: Telecaster-style guitars with single-coil pickups provide the twang and clarity country music demands.

    Consider your musical heroes and research what guitars they play. While you don’t need to copy them exactly, this provides valuable guidance toward instruments suitable for the sounds you want to create.

    2. Understanding specs that matter for your skill level

    As a beginner, focus on playability over advanced features. Key specifications to prioritize include neck profile (thinner, “C”-shaped necks are generally easier for beginners), scale length (standard scales from 24.75″ to 25.5″ work well for most players), and string gauge (lighter strings require less finger strength).

    Intermediate and advanced players should pay attention to more nuanced specifications:

    • Pickup configurations and switching options
    • Tonewood combinations and their tonal impacts
    • Fret size and material (jumbo vs. medium, nickel vs. stainless steel)
    • Bridge and tremolo systems (fixed bridge vs. various tremolo designs)
    • Tuning stability features like locking tuners

    A good online specialist should provide these detailed specifications in their listings, allowing you to make informed decisions even without handling the instrument first.

    3. Budget allocation (guitar vs. accessories)

    A common mistake for beginners is spending their entire budget on just the guitar, forgetting essential accessories. A balanced approach to your budget should look something like:

    • Guitar: 60-70% of your total budget
    • Amplifier: 20-25% (even a small practice amp is essential)
    • Accessories: 10-15% for cables, picks, strap, tuner, and case/gig bag

    For beginners with a $500 total budget, this might mean spending $300-350 on the guitar, $100-125 on an amp, and $50-75 on accessories. Many online retailers offer bundles that include these essentials, often at better value than purchasing separately.

    If your budget is limited, prioritize a decent-quality guitar over an expensive amplifier – you can always upgrade the amp later as your skills develop.

    After-Purchase Support That Makes the Difference

    Setup services and their importance

    Even brand-new guitars typically benefit from professional setup. This process includes adjusting string height (action), setting intonation for proper tuning across the fretboard, checking and adjusting neck relief, and ensuring electronics function correctly.

    Many specialized online retailers offer setup services before shipping your guitar. This service is particularly valuable for beginners who may not recognize setup issues or know how to address them. A properly setup guitar plays more easily, stays in tune better, and generally provides a more enjoyable experience – making this small investment worth it.

    Return policies worth investigating

    Before purchasing, always understand the retailer’s return policy. Important aspects to check include the return window (how many days you have to evaluate the instrument), condition requirements (what state the guitar must be in for returns), any restocking fees, and who covers return shipping costs.

    The most guitarist-friendly policies offer 30+ day evaluation periods, reasonable condition expectations (understanding you’ll need to play the instrument to evaluate it), minimal or no restocking fees, and clear instructions for returns if needed.

    Quality online retailers stand behind their products and want satisfied customers, not just completed transactions. This commitment to customer satisfaction becomes particularly important when purchasing something as personal as a musical instrument.

    Finding Your Perfect Match: Beyond the Purchase

    Finding your ideal electric guitar online is just the beginning of your musical journey. The right retailer becomes a valuable resource throughout your development as a guitarist.

    The best online guitar stores provide ongoing resources like tutorial videos, maintenance guides, and community forums where you can connect with fellow players. They’ll also keep you informed about new gear that might complement your playing style as your skills advance.

    Whether you’re a beginner purchasing your first instrument or a seasoned professional adding to your collection, choosing a retailer that understands the guitar journey makes all the difference. With specialized knowledge spanning from beginner needs to professional requirements, Sam Ash helps guitarists at every level find their perfect match.

    Sam Ash

    278 Duffy Ave
    Unit B
    Hicksville
    New York
    11801
    United States

  • Jacob Zach Winsett, Attorney, Urges Support for Youth Sports as a Lifeline for At-Risk Kids

    Jacob Zach Winsett, Attorney, Urges Support for Youth Sports as a Lifeline for At-Risk Kids

    Former Judge and Current Attorney Highlights Real-Life Impact of Sports, Mentorship, and Community Involvement

    EVANSVILLE, IN / ACCESS Newswire / July 20, 2025 / Attorney and former Warrick County Judge Jacob Zach Winsett is calling for greater awareness and grassroots support of youth sports programs, citing them as a powerful tool for keeping kids out of trouble and giving them a structured path forward.

    “Youth sports kept me out of trouble as a kid,” Winsett said. “Now I try to pay that forward.”

    Winsett, who grew up in the small farming town of Chrisney, Indiana, played basketball, baseball, and football through school. He credits those experiences with shaping his leadership skills and work ethic-traits that would later guide his career as a public defender, Drug Court advocate, and judge.

    “I learned discipline from the farm, but I learned teamwork on the field,” he said. “That balance taught me how to listen and lead at the same time. I still use that every day.”

    The Data Behind the Message

    His message aligns with research. According to the Aspen Institute’s Project Play, kids who participate in sports are:

    • 92% less likely to use drugs

    • 75% more likely to attend college

    • More likely to report higher self-esteem and mental well-being

    But many youth programs are struggling. Rising costs, shrinking school budgets, and limited community support have made sports less accessible, especially for low-income families.

    From Courtroom to Community

    Winsett’s legal experience also reinforces his stance. As a Drug Court public defender, he worked directly with people battling addiction-many of whom lacked stable support systems early on.

    “Some folks came in completely defeated,” he said. “But I’ve seen the ones who turn it around. And they often had someone-maybe a coach or mentor-who believed in them before the system ever did.”

    Now, in his role at Bob Zoss Law Office, Winsett continues to advocate for second chances and personal accountability-but also for early intervention.

    “It doesn’t have to start with a courtroom,” he said. “It can start with a basketball. Or a coach who shows up every week.”

    Winsett isn’t asking people to donate money or start a nonprofit. His call to action is simpler.

    “Find a way to show up,” he says. “If you can’t coach, go watch a game. If you can’t play, cheer from the sidelines. Be part of something that shows kids someone cares.”

    He believes lasting impact comes from small, steady actions. “Leadership isn’t about making noise,” he said. “It’s about doing the work when no one’s looking.”

    Take the First Step

    To learn more about supporting local youth sports programs or volunteering in your community:

    • Contact your local parks and recreation department

    • Reach out to school athletic programs

    • Volunteer with youth leagues or after-school clubs

    “Start with what’s in front of you,” Winsett says. “The big stuff comes later. First, do the small things well.”

    About Jacob Zach Winsett

    Jacob Zach Winsett is an attorney at Bob Zoss Law Office in Evansville, Indiana. He previously served as a public defender, magistrate, and Superior Court judge in Warrick County. Winsett has also worked extensively with Drug Court programs and served on committees focused on jail reform and addiction recovery. He continues to mentor and volunteer through local youth sports organizations.

    Read more about Jacob Zach Winsett’s message on Infinite Sights at https://infinitesights.com/jacob-zach-winsett/

    Media Contact

    Jacob Zach Winsett
    info@zachwinsettattorney.com
    https://www.zachwinsettattorney.com/

    SOURCE: Jacob Zach Winsett

    View the original press release on ACCESS Newswire

  • New to The Street Invests $10 Million in Media to Accelerate Deposits.com – The World’s Premier Financial Domain

    New to The Street Invests $10 Million in Media to Accelerate Deposits.com – The World’s Premier Financial Domain

     In Celebration of the Genius Act, the National Broadcast Leader Seeks Strategic Partners for Development, Technology, and Brand Execution

    NEW YORK, NY / ACCESS Newswire / July 19, 2025 / In celebration of the recently signed Genius Act, New to The Street, one of America’s most influential financial media platforms, has committed a landmark $10 million media investment to supercharge the launch, development, and visibility of Deposits.com, the most powerful financial domain name in the world.

    This initiative is designed to ignite innovation in digital banking, fintech access, and consumer financial empowerment-amplifying the national call-to-action sparked by the Genius Act to support transformative ideas, technology, and entrepreneurship.

    This is not a $10M cost-it’s a $10M catalyst,” said Vince Caruso, Co-Founder of New to The Street. “We are aligning our national media engine behind Deposits.com because it is not only the best financial domain in existence, it is a platform built for what’s next in finance, identity, and innovation.”

    Fueling the Future of Consumer Finance

    The campaign will include widespread exposure across Bloomberg and Fox Business television networks (as sponsored programming), multi-story billboards in Times Square, and strategic content across New to The Street’s digital ecosystem, including its 3-million-subscriber YouTube channel and social media network exceeding 500,000 followers.

    Deposits.com will serve as the definitive platform for connecting consumers to AI-driven personal finance tools, credit card offers, crypto access, and investment options-all under a trusted, iconic brand name.

    As part of this mission, New to The Street is actively seeking strategic development partners in technology, digital banking, AI integration, and financial infrastructure.

    “We believe Deposits.com can become the consumer’s front door to everything in modern finance,” said Shota Bagaturia, President of Deposits.com Gen AI Corp. “With the Genius Act opening new lanes of innovation, and with a national media partner like New to The Street behind us, the time is now.”

    About Deposits.com

    Deposits.com is a next-generation financial platform powered by one of the most valuable domain names in the world. Focused on bridging traditional banking with blockchain, AI, and digital asset access, it offers consumers simple, trustworthy, and intuitive tools to manage, grow, and protect their money. The company’s technology roadmap includes intelligent onboarding, personalized financial paths, and secure integrations for savings, lending, and investing.

    About New to The Street

    For over 16 years, New to The Street has led the financial media space by combining national television broadcasts with digital, social, and outdoor media. Its weekly shows on Fox Business and Bloomberg, its 3M+ YouTube subscribers, and its iconic Times Square billboards make it the most comprehensive media platform for public and private companies. Its mission: turn ideas into visibility, and visibility into value.

    Media Contact:
    Monica Brennan
    Monica@NewToTheStreet.com

    SOURCE: New to The Street

    View the original press release on ACCESS Newswire

  • Become a Founding Flamekeeper: Lifetime Access Now Open for a Limited Time

    Become a Founding Flamekeeper: Lifetime Access Now Open for a Limited Time

    Early registrants of the Flameborne Journey can now become lifetime-certified Flamekeepers — no renewals, full access, limited time only.

    Jul. 19, 2025 / PRZen / ORLANDO, Fla. — A powerful new wave of transformational leadership is rising. Visionary author Bruce Goldwell has opened lifetime registration for a limited number of Founding Flamekeepers, the certified guides of The Flameborne Journey and The Becoming: Weave Your Legacy.

    This one-time opportunity grants early adopters lifetime certification as Flamekeepers, bypassing future annual renewal fees. Founding members will gain access to all current and future training materials, advanced tools, and sacred community portals.

    “The Becoming and Flameborne Journey aren’t just books — they’re gateways to the Golden Age of Enlightenment,” says Goldwell. “Flamekeepers will be the leaders of that awakening.”

    Rooted in the emotionally charged teachings of The Starlight Bond saga, Flamekeeper Guides are trained to hold sacred space, facilitate emotional alchemy, and guide others through the Spiral of Becoming — an eight-week journey of soul-authorship and truth activation.

    This special invitation is limited to the first 25 registrants and will never be offered again. Founding Flamekeepers receive:

    • Lifetime certification access (no renewals)
    • A permanent listing on the Flamekeeper directory
    • “Founding Guide” badge and status
    • Priority access to all future materials

    Practitioners, coaches, and lightworkers ready to step into soul leadership can apply now.
    Learn more and apply: https://www.mykindlebooks.net/Flamekeepers/
    Join the movement. Tend the flame. Become the guide others have been waiting for.

    About the Founder
    Bruce Goldwell, a resident of Kissimmee, Florida, is the founder and creator of the Flameborne Journey and The Becoming series. A visionary author and spiritual guide, Goldwell has pioneered a new path of philosophical mentorship that blends storytelling, emotional alchemy, and transformational tools for modern seekers. His work empowers coaches, lightworkers, and soul-guides to lead others through a journey of awakening, purpose, and inner authorship.

    Source: Bruce Goldwell

    Follow the full story here: https://przen.com/pr/33586891

  • Real Estate Content Marketing: How Contractors Build Authority & Win More Bids

    Real Estate Content Marketing: How Contractors Build Authority & Win More Bids

    Hailey, ID / Syndication Cloud / July 16, 2025 / Scale Hawk Media Group

    Key Summary

    • Authority Building: Content marketing establishes contractors as trusted experts in their specialties, leading to higher-value project opportunities and premium pricing power.
    • Lead Quality: Educational content attracts property owners and developers who are already researching contractors, resulting in warmer prospects and shorter sales cycles.
    • Cost Efficiency: Content marketing costs 62% less than traditional advertising while generating three times more qualified leads for construction businesses.
    • Long-term Value: Unlike paid ads, content creates lasting digital assets that continue attracting prospects for months or years after publication.
    • Competitive Edge: Most contractors still rely on word-of-mouth and basic websites, creating opportunities for early content marketing adopters.

    The construction industry has always operated on relationships and reputation, but the game has changed. Property developers, general contractors, and homeowners now research potential partners online before picking up the phone. Smart contractors are adapting by creating content that positions them as the obvious choice when decision-makers are ready to hire.

    Content marketing for construction professionals works differently than flashy advertisements or cold outreach. Instead of interrupting potential clients, it attracts them by answering questions they’re already asking and solving problems they’re actively researching. This approach builds genuine authority that translates directly into better project opportunities and higher profit margins.

    Why Traditional Construction Marketing Falls Short

    Most contractors still rely on the same marketing tactics that worked decades ago. Yellow Pages ads have moved to Google Ads, but the approach remains the same: pay money, hope for visibility, stop paying and disappear. This model creates several problems that content marketing solves.

    The Trust Gap Problem

    Construction projects involve significant investments and trust. Homeowners renovating their kitchen or developers planning a new subdivision need confidence in their contractor’s expertise. A basic website listing services doesn’t build that confidence the way educational content does.

    When contractors publish articles about common renovation mistakes, cost-saving strategies, or project timelines, they demonstrate knowledge that potential clients can verify immediately, explains content marketing agency Scale Hawk Media Group. This educational approach builds trust before the first phone call, making subsequent sales conversations much easier.

    Limited Reach and Timing Issues

    Paid advertising reaches people when advertisers decide to spend money, not when prospects are ready to buy. Content marketing reverses this dynamic by being discoverable whenever someone searches for relevant information.

    A well-optimized article about “residential electrical upgrade costs” will attract homeowners researching that exact topic for months or years after publication. This evergreen approach provides consistent lead generation without ongoing advertising spend.

    Building Authority Through Strategic Content

    Effective construction content marketing requires understanding what information your ideal clients need at different stages of their decision-making process. Property owners and developers follow predictable research patterns that smart contractors can anticipate and address.

    Early-Stage Educational Content

    People beginning construction projects often start with broad questions about feasibility, costs, and timelines. Content addressing these topics attracts prospects early in their research phase, allowing contractors to influence their decision-making process from the beginning.

    Topics like “How much does a kitchen renovation actually cost?” or “What permits do you need for a home addition?” capture attention from homeowners just starting to explore their options. This early engagement creates opportunities to build relationships before competitors enter the conversation.

    Technical Expertise Demonstrations

    Once prospects understand basic project parameters, they begin evaluating contractors based on technical competence. Content that demonstrates deep knowledge of building codes, material specifications, or construction techniques helps separate qualified contractors from general competitors.

    Detailed articles about structural engineering requirements, energy efficiency upgrades, or specialized construction methods show potential clients that a contractor understands complex aspects of their project. This technical authority often justifies premium pricing and attracts higher-value opportunities.

    Content Formats That Generate Leads

    Different types of content serve different purposes in the construction marketing funnel. The most effective contractors use varied formats to engage prospects across multiple touchpoints and preferences.

    Case Studies and Project Showcases

    Before-and-after project documentation provides compelling proof of capabilities while addressing common client concerns about quality, timelines, and problem-solving abilities. Effective case studies include specific challenges faced, solutions implemented, and results achieved.

    These detailed project stories help potential clients visualize working with the contractor and understand the value delivered. Including client testimonials and specific metrics makes case studies even more persuasive for similar future projects.

    Problem-Solving Guides and How-To Content

    Construction projects involve numerous decisions and potential complications that property owners need help navigating. Content that guides readers through complex choices positions contractors as helpful advisors rather than pushy salespeople.

    Topics like “Choosing the right foundation type for your building site” or “How to prepare for a major renovation project” provide genuine value while subtly demonstrating the contractor’s expertise and approach to client service.

    Local Market Insights

    Construction requirements vary significantly by location due to climate, building codes, and local contractor availability. Content addressing location-specific considerations helps contractors capture local search traffic while demonstrating relevant local knowledge.

    Articles about “Building considerations for coastal properties” or “Navigation permit requirements in [specific city]” attract prospects searching for local expertise and help contractors compete against larger, non-local companies.

    Measuring Content Marketing Success

    Construction content marketing success goes beyond website traffic metrics to include lead quality, project value, and client lifetime value improvements. Smart contractors track multiple indicators to optimize their content strategy over time.

    Lead Quality Metrics

    Content-generated leads typically show higher engagement and conversion rates than paid advertising leads because they’re further along in the research process. Tracking metrics like email open rates, consultation show-up rates, and proposal acceptance rates helps contractors understand content effectiveness.

    Prospects who engage with educational content before contacting contractors often have more realistic expectations and budgets, leading to smoother project discussions and higher closing rates.

    Long-Term Authority Building

    Content marketing’s cumulative effect means results often improve over time as search rankings increase and content libraries grow. Contractors should expect gradual improvement rather than immediate dramatic results, but the long-term benefits often exceed initial expectations.

    Content marketing represents a fundamental shift in how contractors can build authority and attract ideal clients in the real estate industry. While traditional marketing interrupts potential clients with promotional messages, content marketing attracts them by providing genuine value and demonstrating expertise.

    This approach builds trust, generates higher-quality leads, and creates lasting competitive advantages that compound over time. The contractors who embrace this strategy now will have big advantages over competitors who continue relying solely on traditional marketing approaches.

     

     

    Scale Hawk Media Group

    1561 Red Feather Way
    Hailey
    ID
    83333
    United States